I know we’ve been doing a lot of J. Cole lately, but hey the guy is on fire right now. Yesterday he dropped the visuals for his latest single, Middle Child, and it is a trip. J. Cole, so hot right now. J. Cole.
I’ll let HotNewHipHop break it down for you below:
The visuals start out on a dark note with a group of figures behind the rapper as he sings for the camera. Things brighten up when he sits passenger side in the whip, ending up in a lavish cabin by the fireplace. A woman bounces her booty back and forth in the corner of the room with Cole paying little attention to her. The most lighting in this video comes when Jermaine rolls through the supermarket, casually flowing through the juice aisle with so much swag. This is one of the best videos of 2019 and it may remain in that category at the end of the year.
If you’re a frequent reader of #RushHourRap then you know I am a J. Cole stan. Ever since I first heard The Warm Up mixtape in 2009. J. Cole has always been one of the best live performers in the game. I’ve seen him live multiple times from small venues like the Paradise in Boston where I saw him for $1 to watching him at the Garden where he performed his entire show sitting on a stool. And every time Jermaine brings it. Every damn day. He did just that last night in the place I least expected it; the NBA All-Star game.
In an era where so many artists routinely mumble, lipsync and sleepwalk their way through live performances, @JColeNC brings it every damn day. Even at the NBA #AllStarGame
Performing in his throwback Hornets starter jacket just a few miles from his hometown, J. Cole played for over 10 minutes straight with maybe 2 or 3 breaths taken the entire time. He didn’t show up and just play some of the hits and the hooks, he rapped some of his best stuff showcasing his lyrical ability to a bunch of people who probably weren’t expecting it. He legitimately killed it at an event best known for partying, mediocre dunk contests, tampering player recruitment, and the absence of defense.
Even LeBron had to stop and watch the show.
I was gonna say theres no way these guys are missing a free J Cole show so they can talk about their defensive effort at halftime in the locker room https://t.co/JRDFe5OBQZ
Have a weekend J. Cole. First it was helping out Dennis Smith, then nearly showing up every scrub in the NBA dunk contest to now putting on the best halftime show I’ve seen in a long time.
Any time Jermaine drops new music I am all ears and his latest track Middle Child does not disappoint. For a guy thats been putting out bangers for over a decade now (holy hell I feel old) he is still at the top of his game. I missed his most recent show in Boston, but I will never forget seeing him at the Paradise in 2014 for $1. Seriously, he was on his Dollar and a Dream tour and literally sold tickets for a dollar. He then proceed to kill it.
We’re quickly nearing the end of December, which means 2018 is already coming to a close somehow. Naturally, that means it’s time for year end lists! With everyone on the internet posting Spotify analytics of what they listened to all year long I figured it was only appropriate to break down the best music of the year…according to me. Full disclosure, this list definitely skews heavier into hip hop than your traditional year end best of list, but hey we started #RushHourRap so what else did you expect? Without further ado, I give you my Top 5 Albums of 2018.
J Cole – KOD
One of the year’s truly most unexpected and experimental heaters of an album. J. Cole dropped “KOD” from the cloud’s, which more and more artists are doing these days, and I cannot believe how Cole continues to hit it out of the park. Kids on Drugs, King Overdose, and Kill Our Demons are the three different meanings of that album title, according to Cole himself.
In succession he has released “Cole World: The Sideline Story,” “Born Sinner,” “2014 Forest Hills Drive,” “4 Your Eyez Only,” and now “KOD.” Mind you, these FIVE albums came directly on the heels of “Friday Night Lights” and “The Warmup,” which in my opinion is the greatest mixtape ever released not named “Da Drought 3.”
Granted a couple of the songs came dangerously close to overkill, which only the likes of Fall Out Boy and Dane Cook have seen as the NBA Playoffs ABUSED the usage of “KOD” in commercials.
Seriously, remember how badly MLB drove that 2007 Dane Cook commercial into the ground?
Fittingly released on 4/20, this is Cole’s first foray into a legitimate concept album as the entire collection is about drug abuse, addiction, greed, and our own demons. It’s a bit of a paradox as “KOD” sounds like an album promoting the typical rap pillars (money, women, drugs), while actually doing the opposite as Cole slips in some mature tidbits of advice for those struggling with these vices.
Without the drugs I want you be comfortable in your skin I know you so I know you still keep a lot of shit in You running from yourself and you buying product again I know you say it helps and no I’m not trying to offend But I know depression and drug addiction don’t blend
I understand this message is not the coolest to say But if you down to try it I know of a better way Meditate
Best Track: FRIENDS
The 1975 – A Brief Inquiry Into Online Relationships
This really is an incredible album coming out at the perfect time. With anyone and everyone suffering from anxiety, depression, and general insecurity, a lot of people blame social media. Everyone is fronting, showing you the highlights of their lives so you end up scrolling through news feeds of hundreds of people you “know” seemingly doing better than you, looking better than you, making more money than you. It’s easy to see how that can screw with your head. “Modernity has failed us” is one of the most quotable, appropriate lyrics I’ve heard in a long time. These technological advancements that were meant to bring us all closer together have ironically ended up making us feel more isolated than ever before. The 1975 have always been out there, experimental, and straight up weird at times, but more often than not it just works. This album is no exception as it truly is a genre-bending collection of music featuring tracks from pop to rock to jazz to electronica and everything in between.
“Brief Inquiry is a vivid and panoramic record about what it means to be alive right now, in all its terror and glory. Its explorations of technology-induced numbness put into relief the human joy of reconnecting to another person, or maybe just oneself.”
Best Track: Love It If We Made It
Kanye West & Kid Cudi – Kids See Ghosts
Kanye has had a whirlwind year of borderline schizophrenic behavior primarily around his thoughts on politics and his support of a polarizing president. After misguided outbursts on TMZ, the bizarre sit down/press conference with Trump, and his trademark rants on Twitter it seems like Yeezy finally realized it may be best to just sit the next few plays out.
This didn’t slow down his music production though as Kanye dropped 2 albums this year, with a third one due in November that was recently delayed. The first album he released this year, “ye,” was one that despite mixed reviews I really enjoyed. “Ye” is admittedly a weird Kanye album made for Kanye stans. If you’re not a huge Kanye guy I can see how you’d trash it. I think the biggest shortcoming of that album is that it seems more like a mixtape without any rhyme or reason as to why these songs were selected and put together in the first place. But his second album of the year was a collaboration with old friend Kid Cudi called “KIDS SEE GHOSTS.” Kanye and Cudi go way back having worked together on a number of hits over the years, including All of the Lights, Erase Me, and Welcome to Heartbreak. It’s a fascinating duet as both Kanye and Cudi have publicly struggled with depression and overall mental health with Cudi actually checking himself into rehab. So seeing these two rap about the issues that have plagued them over the years is definitely worth a listen. While this isn’t “Watch the Throne”it’s definitely an awesome collab album with Cudi’s trademark melancholy rhymes helping to level out Kanye’s outlandishness.
“For fans who’ve watched Cudi and Kanye’s relationship evolve from 2008 — from mentor and protégé to adversaries to equals — the announcement of the pair’s joint effort was supposed to be a dream-team rap fantasy come true. In the aftermath of ye, an album currently atop the Billboard 200 but also a mid-year front runner for most polarizing project of 2018, Kids See Ghosts acts as a bewildered fan’s contextual roadmap, providing some clarity for ye and giving an update on Cudi’s mental state.”
Best Track: Reborn
Mac Miller – Swimming
Different than anything Mac Miller had ever put out before, Swimming is a collection of dark, depressing songs wrapped in slow, soft ballads. It’s an album that deals with Mac’s struggle with drugs, loneliness, and love. If it sounds like a movie you’ve already seen thats because it is. Vice points out:
“It’s lucid and lush, brushed with rich sounds assembled using the help of Jon Brion, the composer of Eternal Sunshine and The Spotless Mind, one of Miller’s favorite films.”
It’s an incredibly haunting album in hindsight considering Mac overdosed just a month after its release. RIP Mac. Vice continues;
“it’s a dark record wrapped in light and airy packaging, where its contents are someone looking for freedom in becoming resigned to their sadness, hoping they will soon overcome it—to be better.”
Best Track: Self Care
Kyle – Light of Mine
I know this one is coming out of left field as most of you have probably never heard a Kyle song aside from his collab with Lil Yachty on “I Spy” that popped over the summer. But this is an artist who has quietly and methodically been putting out incredible work for the past 5 years across 3 records. After various mixtapes and indy work, “Light of Mine” is his debut studio album. The self dubbed “beautiful loser,” Kyle raps about everything from video games, and his struggles with women, to growing up as an outcast in the age of hyper-emphasized popularity with social media. “Light of Mine” takes it to another level that is reminiscent of “Thank Me Later” Drake as Kyle croons over incredibly catchy beats with a few A-list features (2 Chainz, Khalid) thrown in for good measure.
2016 hit me like a bag o’ bricks (yup) 2017 switched up, like ooh it’s lit (it’s lit) I nearly had a mental breakdown And eight months later had a hit I guess life is like box a chocolates, huh You never know what you finna get
Best Track: Ups & Downs
That’s it. That’s the Top 5 albums of the year as determined by me. Love it? Hate it? Want me to curate an entire playlist for the soundtrack to your life? Tweet @the300sboston and let me know what you think.
Rap-Up – Is Slim Shady ready for his return? Four years after The Marshall Mathers LP 2, Eminem will reportedly release his eighth major label solo studio album on Nov. 17, according to HITS Daily Double.
LETS. FUCKING. GO. The world is just a better place when Eminem is a part of it. His last album MMLP2 went 4x Platinum too so lets not act like his last album didn’t bang. Its been about four years since Em’s last drop so its about that time for him to make his return. You think the guy doesn’t have it anymore? Or he doesn’t still have the fire? Well, I would like to point you to this cypher he did on the BET Awards last night where he goes IN on Donald Trump for 4 minutes straight.
And Twitter was going nuts with huge names like LeBron, Colin Kaepernick, Keith Olbermann and more weighing in on the cypher so this one mayyy have some legs.
Racism is the only thing he’s Fantastic 4(fantastic for), cause that’s how he gets his rock off, he’s orange. Sheesh @Eminem!! 🔥🔥✊🏾🔥🔥#Unitedpic.twitter.com/wcL28BCWpy
Wherever you sit on the political merry go round, you don’t spit like that off the dome for 4 minutes if you don’t have some shit to say. Not that I’m necessarily hoping for a 16 track political commentary from Em, but he’s a 44 year old man who’s seen a lot, and with that age comes shifting perspectives. I for one will be first in line to buy that shit and hear what B Rabbit has got to say.
Couldn’t think of anything better than some J. Cole to start the day as he’ll be playing at the Garden Friday night, which is his first show in Boston since his Dollar and a Dream Tour back in 2013. That was an unreal show at the Paradise as he only announced the venue and released tickets on the day of the show. Luckily I happened to live 2 blocks from where he was playing so I snagged tickets for ONE DOLLAR each. A man of the people indeed. So lets throw it back with some olddd Jermaine off the Warm Up mixtape.
I never change, I’m like a corpse in a coffin, six feet shit’s deep I was low just a dolla and some hope fixed me Cause I was broke plus the weed that I would smoke would make it worser Lord, please let my problems disappear like Ron Mercer I’m a star, Converses Conversin’ with them girls with them curves like cursive They open like curtains because my shit is unheard of Like curses on the radio Same bitches used to play me though