WBZ – Rob Gronkowski’s “next chapter” involves a campaign to get professional sports leagues to loosen their restrictions on CBD products.

The retired former Patriots tight end announced at a press conference in New York City on Tuesday that he has partnered with Abacus Health to launch a line of CBD products, after Gronkowski said the products changed his life.

“I immediately made CBDMedic part of my recovery,” Gronkowski said of his post-retirement treatment. “And now for the first time in more than a decade, I am pain-free. And that is a big deal.”

Citing his countless injuries and his nine surgeries during his playing career, Gronkowski said he had no choice but to retire.

CBD is a tricky thing because it only became federally legalized in 2018 after the passing of the Farm Bill. Theres not a whole lot of government funded research to analyze and back up (or dispute) all of the claims of CBD benefits, which at this point in time are mostly anecdotal. Gronk is all in on CBD though and wants to make you a believer.

Right now there are two types of people in this country; CBD fanatics and people who think CBD is snake oil.

I wouldn’t blame people for thinking CBD is a bunch of bullshit because there are claims that it can help for everything from reducing pain and inflammation to improving sleep, reducing stress and anxiety etc. etc. Without a ton of studies available on CBD its easy to disbelieve if you aren’t a fan of it. However anyone that I’ve talked to who takes CBD swears by it. I’m personally a huge proponent of it. Could we all look back in 5 years and see it was basically a giant placebo effect? Sure, but if people at least believe its helping them then why not embrace it?

So we have a product that helps athletes with pain and recovery, is non-habit forming, and doesn’t get you high, yet its still banned by the NFL. Gronk is looking to change that.

CBD comes from cannabis which is derived from hemp, just without the THC, so its easy for people to circulate the “reefer madness” party line as to why you shouldn’t mess with it. But with more and more recreational marijuana shops opening up every day (seriously theres one right around the corner from my house that I didn’t even know about), its quickly becoming the norm.

Research and studies are coming and its not out of the goodness of their heart that the government will start funding it. No, its once they realize how much money there is to be made regulating it. CBD is in just about everything right now: oil, vapes, gummie bears, cookies, soda, coffee etc. So with regulation will come restrictions, but it will also weed out the people selling actual snake oil.

If you think this is just an athlete cashing an endorsement check then you need to watch the video below. Gronk nearly breaks down into tears discussing the pain he was in and how this product helped him get right.

Rob Gronkowski, tearing up, on his retirement: “Football had me down. I didn’t like it.” pic.twitter.com/RsmJOCuN0B

— Avery Yang (@avery_yang) August 27, 2019

Gronkowski said he took a hit to the quad. It left him crying in his bed After winning a Super Bowl. Couldn’t sleep for more than 20 minutes a night. Drained 1000 mL of blood out of his leg.

What stands out to me: It was a totally unremarkable play. Standard football play. pic.twitter.com/Epl23CqNHN

— Michael Hurley (@michaelFhurley) August 27, 2019

Gronk did leave open the possibility for a return to football, but it sounds like he was so beat up that he couldn’t even enjoy winning the goddamn Super Bowl so I think a comeback is unlikely.

“I was in tears in my bed after a Super Bowl victory. … It didn’t make much sense to me,” Gronkowski said. “I couldn’t sleep for more than 20 minutes a night, after a Super Bowl win. And I was like damn, this sucks. It didn’t feel right.”

So heres to Gronk and the next chapter in his life. You gave us 9 seasons, 115 games, 79 touchdowns, 2 Super Bowls, and became arguably the greatest Tight End the NFL has ever seen all while beating the hell out of your body. Build a CBD empire, push for the NFL to legalize it, partner with Brady down the line on a TB12 CBD brand that will put GNC out of business. Sky’s the limit.